Madhumita D.

Case study

Anuttama Chocolates

A Shopify store for a farm-to-bar chocolate maker.

ShopifyGiftingProduct compareWishlistOffers
Anuttama Chocolates homepage on a phone

The client

Anuttama Products is a farm-to-bar chocolate maker from Bettampady, Karnataka, started in 2020. Their bars are sweetened with jaggery, dates and coconut sugar, and made without preservatives, artificial flavours or emulsifiers.

The brief

Anuttama's story is its biggest strength: single-origin cocoa, natural sugars, nothing artificial.

The store needed to tell that story quickly and make it easy to buy bars and gift boxes, especially around the festivals.

What I built

  • Collections for best sellers, vegan, plain dark, milk and gifting
  • Six icons near the top: pure and natural, no artificial stuff, preservative-free, zero additives, single-origin cocoa and gluten-free
  • Wishlist and product compare for up to 4 bars
  • Customer reviews with star ratings
  • Offers in an announcement bar: a first-order code, 15% off above ₹2,500 and free shipping over ₹950
  • Brand story, blog, awards and press pages
  • A fixed bottom menu on phones for Home, Shop, Wishlist and Account

Answering the first question before it's asked

Health-conscious chocolate buyers usually want to know one thing first: what's not in it. So the six icons sit right under the hero, answering that before anyone scrolls.

On phones, the fixed bottom menu keeps the shop and wishlist within thumb's reach, which matters on a store where people often browse several bars before deciding.

Next case study

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